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Filed under: Attitudes, Creative, People | Tags: Dan Ariely, OK to cheat and steal, TED
I love TED, I think it’s a great source for thought provoking questions, lots of answers and inspiration.
Here is a presentation by Dan Ariely on Why we think it’s OK to cheat and steal (sometimes).
One of my Photo’s from Flickr has been picked up and published by a travel website.
My South Beech, Miami Photo on the iPhone
Filed under: Advertising, Brands, Business, Creative | Tags: Bacardi Mojito, BACARDI Rum, Brand Positioning, Metro Article, Top Summer Drinks
I saw this article in the Metro, the free morning news paper in the UK.
Scan of the Metro Top Summer Drinks Article
What I find interesting is that the Bacardi Mojito is missing.
Having worked with BACARDI Rum, and suggesting often that the Bacardi Mojito is positioned as a summer time, by the BBQ, relaxing drink it hasn’t been and now isn’t even on a list of the Top Summer Drinks!
What a waste of an opportunity.
A friend sent me this image, which I thought was both funny and interesting.
Interesting because you have to ask what MP’s, the masters of spin and PR can do to fix their reputation with the UK public.
Benefit Cheats Poster
Filed under: Advertising, Business, Creative, Fun, PR | Tags: Brand Adoration, MySpace.com, Tattoo
For any brand the ultimate goal is to have your consumers / customers / clients become fans, or adorers of your brand.
I don’t have a lot of knowledge of MySpace.com but I think they would be happy with this.
MySpace.com Fan Adoration
I do wonder how happy the fan will be in 10 or 20 years though!
